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Episode #068 - Setting Up Advanced Event Tracking and A/B Testing with Google Optimize episode artwork

EPISODE · Dec 18, 2017 · 34 MIN

Episode #068 - Setting Up Advanced Event Tracking and A/B Testing with Google Optimize

from The PPC Show Podcast · host AdStage

Welcome to episode #68 of the PPC Show where we interview the best and brightest paid search and paid social marketers. I'm your host JD Prater. This week I'm joined by Brandon Green, Director of Digital Acquisition at Telegraph Creative to discuss the power of event tracking in google analytics and how to use Google Optimize for A/B testing. Stay tuned as he shares his learnings and tips for website testing.

Episode metadata supplied by the publisher feed · Published Dec 18, 2017

What this episode covers

Welcome to episode #68 of the PPC Show where we interview the best and brightest paid search and paid social marketers. I'm your host JD Prater. This week I'm joined by Brandon Green, Director of Digital Acquisition at Telegraph Creative to discuss the power of event tracking in google analytics and how to use Google Optimize for A/B testing. Stay tuned as he shares his learnings and tips for website testing.

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Episode #068 - Setting Up Advanced Event Tracking and A/B Testing with Google Optimize

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How long is this episode of The PPC Show Podcast?

This episode is 34 minutes long.

When was this The PPC Show Podcast episode published?

This episode was published on December 18, 2017.

What is this episode about?

Welcome to episode #68 of the PPC Show where we interview the best and brightest paid search and paid social marketers. I'm your host JD Prater. This week I'm joined by Brandon Green, Director of Digital Acquisition at Telegraph Creative to discuss...

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