Episode 1 - Enablement is broken. Let's fix it.

On this episode, hosts Chris Walker and Leanne Leone kick off the brand new Enablement Optimization Podcast to explore what sales enablement actually is, why it keeps getting mistaken for admin, and how leaders can stop being order takers.Key talking points:Why this podcast exists and what's currently broken in the enablement professionThe common misconception that sales enablement is just trainingHow to find and use data to prove enablement's revenue impactWhether or not you need a sales background to work in enablementThe three questions every enablement leader should be askingAnd more!