Episode 1 - Why Are Bikes So Expensive?

Normally the spring is a hectic time in the mountain bike media world—endless travel for trade shows and races and press camps. But this year is different, and we're all staying close to home. So, just like every other group of cooped up millennials, we're kicking off a podcast. Hosted by Mike Levy and featuring a rotating cast of the Pinkbike editorial team and other guests, the Pinkbike Podcast is a weekly update on all the latest stories from around the world of mountain biking, as well as some frank discussion about tech, racing, and everything in between. That said, we're all sick of hearing about Coronavirus, so for this first episode we're skipping the news and kicking things off by jumping straight into a discussion about value bikes. What did we learn from our value bike Field Trip? Why are bikes so expensive? Where should product managers be putting their resources? What are the best parts to upgrade?