Episode 102: From nothing to your MSP’s first 100 leads

In this week’s episode Ever ruin something because you didn’t know, what you didn’t know about it? Recently Paul ruined a watch for this very reason. This week he explains how you can educate your users to avoid disasters and the resulting benefit to your MSP Also on this week’s show, is your marketing pot empty with no new prospects in the pipeline? Paul has some great practical advice on how to generate leads quickly Plus, how do you feel about writing marketing emails? If the idea of sitting down to create an email gives you the sweats, Paul’s featured guest will tell you how to take the sting out of email marketing Featured guest Thank you to email marketing specialist Liz Wilcox for joining Paul to talk about how to take the pain out of creating engaging and effective emails newsletters. Liz Wilcox is an Email Strategist helping bloggers build online relationships, package up their “magic” and turn it into emails that people want to read and, most importantly, purchase from. In a span of three years, Liz founded, grew, and sold a successful blog. Since selling the blog, she has helped her clients master their sales by leveraging the power of strategic email. Offline, Liz lives in Florida, loves to run and is a walking 90s pop culture encyclopaedia. Connect with Liz on LinkedIn. Show notes Out every Tuesday on your favourite podcast platform Presented by Paul Green, an MSP marketing expert In discussing how to educate your users with a CEX platform, Paul mentioned the conversation with Invarosoft’s CEO in Episode 88 Listen back to Paul’s special deep-dives into improving your marketing fundamentals. Episode 62 was all about your website and episode 63 was about your LinkedIn Find out more about Paul Green’s MSP Marketing Edge Thank you to Reuben Swartz from Mimiran for recommending the book The Irresistible Consultant’s Guide to Winning Clients by David A. Fields In the next show on November 2nd Paul will be joined by Adam Walter from Managed Services Platform, talking about how to have better conversations with clients Got a question from the show? Email Paul directly: [email protected] Episode transcription Voiceover:...