Episode 102: How to Use Paid Advertising to Market Your Photography Business

What this episode covers

Based on a poll to the Photo Field Notes community on Instagram, only 35% of you are currently using advertising to market your photography business. Personally, I've used advertising from the beginning to grow and sustain my photography business, and today, I'm sharing with you the why behind paying for advertising along with the how. How do you get started with advertising as a photographer? Where should you invest your money? What works? What's a waste of money? Listen in to get some tips and ideas, and be sure to check back next week for a continuation on the conversation as I talk about how I approach the free marketing for my business.

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