Episode 102 – Unlock Your Money Archetype: How Hidden Beliefs Shape Your Business Success

Welcome to Episode 102 of The Accidental Business Owner Podcast, hosted by Jay Allen from My TrueNORTH. This week, Jay is joined by Amanda Daniels-Allen, founder of Koogar, for a deep dive into Money Archetypes—the subconscious patterns that influence how you earn, spend, invest, and value money in your business.Ever wondered why you:❓ Struggle with pricing confidence?❓ Avoid certain financial decisions?❓ Repeat the same money habits?This conversation will change the way you think about money. Amanda explains:✅ What Money Archetypes are and why they matter✅ How your upbringing shapes your financial behaviour✅ Why business owners unknowingly sabotage success✅ How to align pricing and offers with your core values✅ Practical steps to shift your money mindset todayWhether you’re starting, scaling, or pivoting, understanding your Money Archetype can unlock growth, confidence, and financial resilience.Amanda Daniels-Allen is the founder of Koogar, specialising in marketing strategy, brand alignment, and human-centred business development. She helps business owners create marketing that feels authentic, grounded, and effective.👉 Click here to Learn more about Koogar👉 Click here to learn more about My TrueNORTH👉 Subscribe for weekly episodes: YouTubeMoney Archetypes, Money Mindset, Amanda Daniels-Allen, Koogar, Jay Allen, My TrueNORTH, Pricing Confidence, Business Growth, Entrepreneur Mindset, Small Business Advice, Marketing Strategy, Financial Resilience, Business CoachingKeywords / SEO Tags:Money Archetypes, Amanda Daniels Allen, Koogar, Jay Allen, My True North, The Accidental Business Owner Podcast, Money Mindset, Business Growth, Entrepreneur Mindset, Pricing Confidence, Business Coaching, Small Business Advice, Marketing Strategy, Personal Development for Business Owners.