EPISODE · Jun 1, 2026 · 27 MIN
Episode 105 - "How do I AI-proof my business?"
from Marketing Answers with Jaime Coast · host Jaime Coast
🎙️ Have a question about your business? Submit it at marketinganswerspodcast.com/ask — I answer real questions from real creative business owners every week.Everyone is panicking about AI stealing their clients. Here's what they're getting wrong.If you're a creative — an artist, designer, photographer, florist — you've probably asked yourself whether AI is coming for your business. In this episode, I'm giving you the honest answer, and a real marketing strategy to future-proof yourself.Here's what most people miss: AI is artificially cheap right now. Not a single AI company is profitable today — they're all VC-backed. When they have to make money, prices go up and casual usage drops. And the clients who were always willing to pay for exceptional creative work? They're still not going to Canva.In this episode, I cover:How we're in an "AI novelty phase" — and what happens when it ends5 concrete ways to AI-proof your creative businessWho AI actually threatens (and who it doesn't)Why your signature style, physical craft, and personality are your biggest competitive advantages right nowWhether you're a watercolor artist, calligrapher, interior designer, wedding planner, or any other creative service provider, this episode will help you stop panicking and start positioning.The creative businesses that win aren't the ones trying to out-AI the AI. They're the ones doubling down on what makes them irreplaceably human.Submit your question to be answered on the show:👉 www.marketinganswerspodcast.com/askMy essentials:I couldn’t run my creative business without these tools. Here are some special deals to get you started:🖥 1 free month of Showit - https://showit.com/r/4z8t4m9x - my preferred website and client proposal builder🚀 20% off Dubsado - dubsado.com/?c=coast code: coast - my favorite client management system for sending invoices, proofs, and more📧 25% off your first year of Flodesk - https://flodesk.com/c/N6G0FA6U - my preferred email service provider to create stunning emails easily
What this episode covers
🎙️ Have a question about your business? Submit it at marketinganswerspodcast.com/ask — I answer real questions from real creative business owners every week.Everyone is panicking about AI stealing their clients. Here's what they're getting wrong.If you're a creative — an artist, designer, photographer, florist — you've probably asked yourself whether AI is coming for your business. In this episode, I'm giving you the honest answer, and a real marketing strategy to future-proof yourself.Here's what most people miss: AI is artificially cheap right now. Not a single AI company is profitable today — they're all VC-backed. When they have to make money, prices go up and casual usage drops. And the clients who were always willing to pay for exceptional creative work? They're still not going to Canva.In this episode, I cover:How we're in an "AI novelty phase" — and what happens when it ends5 concrete ways to AI-proof your creative businessWho AI actually threatens (and who it doesn't)Why your signature style, physical craft, and personality are your biggest competitive advantages right nowWhether you're a watercolor artist, calligrapher, interior designer, wedding planner, or any other creative service provider, this episode will help you stop panicking and start positioning.The creative businesses that win aren't the ones trying to out-AI the AI. They're the ones doubling down on what makes them irreplaceably human.Submit your question to be answered on the show:👉 www.marketinganswerspodcast.com/askMy essentials:I couldn’t run my creative business without these tools. Here are some special deals to get you started:🖥 1 free month of Showit - https://showit.com/r/4z8t4m9x - my preferred website and client proposal builder🚀 20% off Dubsado - dubsado.com/?c=coast code: coast - my favorite client management system for sending invoices, proofs, and more📧 25% off your first year of Flodesk - https://flodesk.com/c/N6G0FA6U - my preferred email service provider to create stunning emails easily
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Episode 105 - "How do I AI-proof my business?"
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