Episode 11

If you have been to Pizza Expo then you definitely know who Pete Lachapelle is! In this episode, Siler and Nick have a great conversation with Pete about Pizza Expo, where it has been and where it is going. Here is a little more about Pete - Graduating with a marketing degree from Boston College in 1978, Pete has been in the publishing business since 1979. Having served as publisher on 12 different titles, he has worked for some of the largest trade publishing companies in the country and has focused on the food industry for more than 35 years. He began selling ad space for Bakery Production & Marketing in 1983 and was named publisher in 1988. There, he built the magazine into one of the largest industrial food publications in the country. In 1998, he decided to take on the challenge of redesigning and reorganizing Pizza Today into the magazine you see today. In 2000, Pete was named president of Macfadden Protech LLC, where he was responsible for International Pizza Expo, Pizza Today, the National Association of Pizzeria Operators (NAPO) and the School of Pizzeria Management. Most recently, his group has developed Pizza & Pasta Expo, Int’l Artisan Bakery Expo and Artisan Bakery East and the soon-to-be launched Pizza Expo 365, an online resource platform which will represent the Crossroads of the Industry. Pete is also a founding member of the National Restaurant Association’s Pizzeria Industry Council with the goal of increasing the success rate of independent and multi-unit pizzerias. Today, Pete is the Global Brand Director for Emerald Expositions’ Food Group with the mission to expand the Food Group’s footprint throughout the artisan foodservice community.