Episode 11 : Interview with Artur Czerniejewski, Head of Swiss Business Hub USA - SelectUSA Spotlight

Interview with Artur Czerniejewski, Head of Swiss Business Hub USA of Switzerland Global Enterpriser, for our ⁠⁠⁠⁠SelectUSA Investment Summit⁠⁠⁠⁠ spotlight series. Switzerland Global Enterprise (S-GE) is the official Swiss organization for export and investment promotion. With a unique global network, S-GE supports more than 5,500 Swiss companies every year in their international business and helps innovative foreign companies on their way to settling in Switzerland. S-GE has its own teams (Swiss Business Hubs, SBHs) in approximately 45 countries.  Members of Swiss Business Hub USA will be attending the 2025 SelectUSA Investment Summit in National Harbor, Maryland, from May 11-14, 2025.Key Takeaways:Swiss Business Hub USA supports SMEs - mostly focused in five different industry verticals - in U.S. market entry.Underestimation of the market is a key challenge that is common to Swiss companies entering into the United States.The magic triangle summarizes the three elements that make Switzerland a very attractive place for investment, especially for U.S. companies. The U.S. is now the number one export market for Switzerland.