Episode 11: Podcast with Ying Yu - The GBA Playbook: Insider Strategies for Prototyping, Fundraising, and Cross-border Growth

Thinking of entering the GBA and scaling across China and the world?In this episode, our guest Ying Yu, Head of China Markets at Invest Hong Kong, unpacks how the city is shaping the future of global business. From Hong Kong’s role as a fundraising and startup hub, to the Greater Bay Area’s rapid prototyping and scale-up ecosystem, Ying shares insider perspectives on:• Why Hong Kong is the fastest route from MVP to market — fundraising, talent and go-to-market support• How CEPA and GBA pilot policies reduce cross-border friction for product, services and trade• How to protect IP and legal rights when you expand regionally and globally• Practical next steps for founders: go-to-market, partnerships and funding channelsWhether you’re building an early-stage startup or preparing to scale, this episode lays out the tactical playbook for moving from Hong Kong into the GBA and beyond. A strategic listen for executives planning Asia expansion or reallocating capital across the region.Connect with the Guest:Ying Yu (Head of China Markets, Invest Hong Kong)⁠[email protected]⁠Connect with the Host:Fiona Yeung (Community Lead, La French Tech Hong Kong - Shenzhen)https://www.linkedin.com/in/fionayeung/