Episode 11: The Secret to Landing Big Business Clients with Cynthia Kay

This strategy can take your business to the next level.My guest today, Cynthia Kay, has been an entrepreneur her whole life. She started by working in her family business, worked for 13 years in the broadcasting business and has owned and operated a media company for 36 years.  In addition, she has written three books and her newest book releases today: Small Business, Big Success: Proven Strategies to Beat the Odds and Grow a Great Business.   In this episode we discuss*How to prepare your business for success with larger clients*4 steps needed to take to position yourself to bid for larger business*What to be prepared for when negotiating with larger businessesMeet the guest:Cynthia Kaywww.cynthiakaybiz.comAmazonBulk sales  https://www.porchlightbooks.com/product/small-business-big-success-proven-strategies-to-beat-the-odds-and-grow-a-great-business--cynthia-kay/isbn/9781632652133Meet the Host: Are you an existing locally-owned business with a desire to grow?  I help you fast-track your revenue, improve your profits, and position yourself as an expert and leader in your community to attract more customers.  Learn more: https://nextwavebusinesscoaching.com/Schedule a 30-minute complimentary strategy session with Jenhttps://nextwavebusinesscoaching.com/apply-now-questionnaire/Get access to Grow Your Local Business growth tipshttps://mailchi.mp/nextwavebusinesscoaching.com/email-newsletter-sign-upMeet Your Host:Jennifer Kok, Profit and Growth advisor for service-based women entrepreneurs. Women Entrepreneurs hire me to scale and grow their businesses profitably without burnout. I bring financial clarity, strategic focus and structure to the decision-making process. Because the truth is, business owners make decisions all day long, but the ones that really matter are often the hardest ones. Should I hire? Raise my prices? Invest in marketing? Let go of a draining client? Expand, or simplify?My clients, on average, see anywhere between $1k-$4k increase in net income each month without hustle, overwhelm, and burnout.Learn More about my Programs.Get your copy of Make Waves: How Women Entrepreneurs Stop Reacting. Start Profiting and Build a Business That Lasts. Connect with me:Website:Facebook:Instagram:LinkedIn:YouTube: