Episode 111: Evaluating the previous year’s performance and learnings

Welcome to the Marketing 101 Podcast for Small Business Owners, where you will find practical tips and guidance on developing marketing plans and content marketing strategies and tactics. Your host Philippa Channer, owner of Channer Consulting, is a content marketing strategist looking to help entrepreneurs like yourself to succeed.   In this episode of "Marketing 101 for Small Business Owners," host Philippa Channer discusses the importance of reflecting on the past year to improve future business strategies. She guides listeners through key lessons, including analyzing metrics, gathering customer feedback, assessing marketing campaigns, and learning from challenges. Tanner stresses using these insights to create actionable plans, refine marketing approaches, and preemptively address potential challenges. The episode concludes with an invitation for a free marketing consultation and a teaser for the next episode on print marketing.   Whenever you are ready, here are some ways that we can help you: Free 1-Hour Marketing Consultation: https://tidycal.com/philippa/free-marketing-consultation   Subscribe for regular content on developing a solid marketing plan, marketing strategy, and marketing tips.   Connect with us:   Linkedin: https://www.linkedin.com/company/channer-consulting-llc Facebook: https://www.facebook.com/channerconsulting/ Instagram: https://www.instagram.com/channerconsulting/   Get in touch: [email protected]