Episode 12 - Building an active community using Facebook Groups
An episode of the Digital Deep Dive - The Digital Marketing Podcast podcast, hosted by Luke Chapman, titled "Episode 12 - Building an active community using Facebook Groups" was published on August 20, 2019 and runs 34 minutes.
August 20, 2019 ·34m · Digital Deep Dive - The Digital Marketing Podcast
Summary
This week we cover the most important updates across the digital marketing landscape, including; a suite of new features coming to Instagram, LinkedIn’s new custom audience targeting, and new types of structured data markups in Search Console. We also take a deep dive into some real-world strategies to grow an active community using Facebook groups. Relevant links from this episode: Instagram testing new features for stories & sharing post comments LinkedIn introduces new campaign audiences Facebook launches new cinema ad format Snap spectacles v3 Google ads removing average position metric September 30 More than 50% of Google searches are zero-click searches Google Ads optimization score now includes shopping ads Search console shows new types of structured data Deep dive - Building A Community With Facebook Groups As always, if you have any questions or would like to join us on a future episode, reach out to us on Twitter: Luke – @DigitalPeddler Lachlan – @LachlanKirkwood
Episode Description
This week we cover the most important updates across the digital marketing landscape, including; a suite of new features coming to Instagram, LinkedIn’s new custom audience targeting, and new types of structured data markups in Search Console.
We also take a deep dive into some real-world strategies to grow an active community using Facebook groups.
Relevant links from this episode:
- Instagram testing new features for stories & sharing post comments
- LinkedIn introduces new campaign audiences
- Facebook launches new cinema ad format
- Snap spectacles v3
- Google ads removing average position metric September 30
- More than 50% of Google searches are zero-click searches
- Google Ads optimization score now includes shopping ads
- Search console shows new types of structured data
- Deep dive - Building A Community With Facebook Groups
As always, if you have any questions or would like to join us on a future episode, reach out to us on Twitter:
Luke – @DigitalPeddler Lachlan – @LachlanKirkwood
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