Episode 12: Why Employer Branding is Broken and How to Fix It (with Brano Vargic, Co-Founder of Talent Square)

Brano Vargic has seen every side of HR—from CHRO at major banks to founder of a fast-scaling HR tech platform. In this episode, we talk about:* Why employer branding starts with the business—not HR* The danger of building a company people “like” (instead of one people want to work for)* How to reverse-engineer job ads that actually attract the right candidates* What e-commerce can teach us about recruiting top talent* How to convert passive candidates—without wasting a single leadIf you’re building a sales team, hiring at scale, or just sick of copy-paste job descriptions that never land, this episode’s for you.🎙 Hosted by Max Notis | Learn more at comissionsales.comConnect with us:Brano Vargic: https://www.linkedin.com/in/branovargic/Max Notis: https://www.linkedin.com/in/maxnotis/CoMission: https://www.linkedin.com/company/comissionsales/