EPISODE · May 6, 2026 · 15 MIN
Episode 120: 400-Unit Growth Secrets | How to Scale a Coffee Franchise with Scott Redler
from Franchise QB · host Mike Halpern
Looking for the next big franchise opportunity? Scott Redler, co-founder of the legendary Freddy’s Frozen Custard & Steakburgers, reveals why he joined JRI Hospitality to scale Mokas Coffee and Eatery into a national powerhouse.Key TakeawaysThe Transition: After scaling Freddy's to 400 units, Scott Redler is now focusing on making Mocha’s a "franchise-ready" powerhouse.Investment Reality: The startup cost for a Mokas location ranges from $943,000 to $2.5 million, with a heavy focus on ROI.Culture First: The brand utilizes a "No Jerk Rule" to ensure that franchise partners align with the company's long-term values.Operational Edge: Why having a coffee roastery in Arizona and a focused Midwest supply chain is critical for early success.Owner Qualities: Beyond capital, Mokas looks for operational expertise and a passion for people.Highlight Extract"Restaurant people, we just don't have this switch that you flip and turn it off... I said, alright, I'll commit to a couple years of helping you make this franchisable." — Scott RedlerResource LinksGuest Site: JRI HospitalityHost Site: Franchise QBBrand Site: Mokas Coffee and EateryFree Resource for Franchise QB Listeners:The Franchise QB Playbook will guide you through the process of finding your perfect franchise fit. Free Franchise Doc: 👉https://www.franchiseqb.com/playbook#franchiseownership #FranchiseOpportunities #OwnABusiness #FranchiseSuccess #FranchiseQBContact me and my team with any questions along the way. www.calendly.com/franchiseguyMike Halpern, [email protected]
What this episode covers
Looking for the next big franchise opportunity? Scott Redler, co-founder of the legendary Freddy’s Frozen Custard & Steakburgers, reveals why he joined JRI Hospitality to scale Mokas Coffee and Eatery into a national powerhouse. Key Takeaways The Transition: After scaling Freddy's to 400 units, Scott Redler is now focusing on making Mocha’s a "franchise-ready" powerhouse. Investment Reality: The startup cost for a Mokas location ranges from $943,000 to $2.5 million, with a heavy focus o...
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Episode 120: 400-Unit Growth Secrets | How to Scale a Coffee Franchise with Scott Redler
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