Episode 127: "The Message Is what Counts"

Sometimes we need to look past the dressing of comments and focus on the message itself. Marshawn Lynch just gave a message to young NFL players, his audience, and spoke to them in his terms. Others who read, heard, or watched his comments were too caught up in his word choice to understand what he was really telling them. Two things stuck out to me about this: 1) He knows his audience and he was speaking to them. 2) Don't let the delivery block you from learning the lesson.