Episode #13: AEO/GEO/SEO - What Are They and What Do They Mean? episode artwork

EPISODE · Jan 30, 2026 · 48 MIN

Episode #13: AEO/GEO/SEO - What Are They and What Do They Mean?

from forank Marketing · host forank

AEO, GEO, SEO—what do they actually mean, and why should you care?Search is changing fast, and the old rules don’t apply the way they used to. In this episode, we break down SEO (Search Engine Optimisation), AEO (Answer Engine Optimisation), and GEO (Generative Engine Optimisation) what each one is, how they’re different, and how they work together in today’s AI-driven search landscape.Whether you’re a marketer, business owner, content creator, or just trying to keep up with Google, ChatGPT, and beyond, this episode will help you understand how people really find information now—and how to stay visible when they do.📍Find us here:Website: https://www.forank.com/ YouTube: https://www.youtube.com/@forank-marketing Zoe’s LinkedIn: https://www.linkedin.com/in/zoeashbridge/ Leigh’s LinkedIn: https://www.linkedin.com/in/leighbuttrey/ 🎙 Enjoying this episode? Show some love — like, comment, and subscribe to stay updated on future episodes! Interested in sponsoring an episode? Get in touch at [email protected]

AEO, GEO, SEO—what do they actually mean, and why should you care?Search is changing fast, and the old rules don’t apply the way they used to. In this episode, we break down SEO (Search Engine Optimisation), AEO (Answer Engine Optimisation), and GEO (Generative Engine Optimisation) what each one is, how they’re different, and how they work together in today’s AI-driven search landscape.Whether you’re a marketer, business owner, content creator, or just trying to keep up with Google, ChatGPT, and beyond, this episode will help you understand how people really find information now—and how to stay visible when they do.📍Find us here:Website: https://www.forank.com/ YouTube: https://www.youtube.com/@forank-marketing Zoe’s LinkedIn: https://www.linkedin.com/in/zoeashbridge/ Leigh’s LinkedIn: https://www.linkedin.com/in/leighbuttrey/ 🎙 Enjoying this episode? Show some love — like, comment, and subscribe to stay updated on future episodes! Interested in sponsoring an episode? Get in touch at [email protected]

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Episode #13: AEO/GEO/SEO - What Are They and What Do They Mean?

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This episode was published on January 30, 2026.

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AEO, GEO, SEO—what do they actually mean, and why should you care?Search is changing fast, and the old rules don’t apply the way they used to. In this episode, we break down SEO (Search Engine Optimisation), AEO (Answer Engine Optimisation), and GEO...

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