Episode 13: Mastering List Building for Authors with Amy Vansant episode artwork

EPISODE · Mar 26, 2025 · 38 MIN

Episode 13: Mastering List Building for Authors with Amy Vansant

from The Author Next Door · host Angela Haas & Cassie Newell

🎙️ Think email lists are outdated? Think again, your author career might depend on one.In this episode of The Author Next Door, Angela Haas and Cassie Newell chat with bestselling author and marketing powerhouse Amy Van Sant about the real strategies behind email list building, audience engagement, and navigating the chaos of marketing across genres.We dive into:Why building an email list is still one of the smartest moves for authorsChoosing the right mailing platform—and when to switchAutomation tips that save time and increase engagement 📬How Amy manages multiple genres without confusing her audienceCreative and ethical giveaway strategies to grow your reachReal talk on the self-publishing landscape and staying visiblePractical advice for both new and established authors on marketing smarter—not harderWhether you're starting from scratch or looking to scale, this episode is packed with actionable insights to help you connect with readers and build a thriving author platform.👇 What’s your biggest challenge when it comes to email or marketing? Tell us in the comments!Amy Vansant is a USA Today and Wall Street Journal bestselling author of mysteries, thrillers, romances, fantasy... always with humor. Authors XP🔔 Subscribe for more! ➡  https://www.youtube.com/@TheAuthorNextDoorFind more about Amy Vansant, USA Today and Wall Street Journal bestselling author of mysteries, thrillers, romances, fantasy... always with humor, Here:👉 https://amyvansant.com📚 https://authorsxp.comTo Find More About The Author NextDoor➡ https://theauthornextdoor.com/ 🗺️ Other places to find us and connect:ANGELA HAASChoose your own adventure 🚀💕  https://ahaaswrites.com/CASSIE NEWELLRomance 🩷 https://ckdarling.com/ Young Adult 🧚  https://authorcmnewell.com/ Writing Coach 📚  https://www.sassywritingcoach.com/ Keywordslist building, email marketing, author services, book marketing, genre management, mailing clients, author giveaways, self-publishing, marketing strategies, author engagement

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Episode 13: Mastering List Building for Authors with Amy Vansant

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