Episode 13, Systems for Running a Successful Membership: #1 Lead Generation

System 1: Lead generationFirst off, go back and listen to episodes 9-12 to learn about our top 21 marketing channels for membership site. In this episode we teach you how to:Create a customer avatar or ICP (ideal customer profile)Master the voice of your customer and use that language for marketing materialsDetermine what aspects of your membership you should be promoting the mostIdentify the 2-4 most viable marketing channels for your membershipAutomate and systematize your marketingResources mentioned in the show:https://postpromoterpro.com/ – social media scheduling for WordPresshttps://coschedule.com/ – schedule all your marketing effortshttps://meetedgar.com/ - social media schedulinghttps://buffer.com - social media schedulinghttps://memberscore.io/podcast/007/ – Interview with Andréa Jones on social media for membership sites