Episode 132 - Why Most Startups ‘Market’ Instead of Entertain

from Startup Confidential · host Dr. James F. Richardson

Send us Fan MailA lot of us are sick of hearing about Liquid Death, the entertainment brand that happens to sell water. In this episode, I explain why it’s so hard for the average CPG startup to build an entertainment-based brand. It’s not the category. That’s not the barrier. Your Host: Dr. James F. Richardson of Premium Growth Solutions, LLC www.premiumgrowthsolutions.comPlease send feedback on this or other episodes to: [email protected]

Episode metadata supplied by the publisher feed · Published Dec 15, 2024

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Episode 132 - Why Most Startups ‘Market’ Instead of Entertain

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