Episode 133: EVs and the Campaign in Michigan -> A $30M War Trump Won

Back by popular demand, Mike Murphy, a seasoned political media consultant and strategist renowned for his work in high-profile campaigns is on the show today! EVPolitics.org and the American EV Jobs Alliance pulled a report that covered what happened with EV bashing in Michigan; based on their October MI polling and tracking of ads and spend. Bottom line? Trump pounded the EV issue to death in Michigan and Harris didn’t respond. Mike Murphy and his team with over a million online views of their spot in MI, we were outspent overall about 200 to 1! Over $30M of EV bashing TV ad spend occurred in Michigan, with 89% of it attacking Harris (and Slotkin) for supporting EVs. Interestingly, GOP Senate candidate Mike Rogers tried the same thing, but Dem candidate Elissa Slotkin fought back with paid media about EV jobs being good for Michigan and narrowly won. Press play to hear all the details, Mike's endlessly entertaining hot takes and check out his report here: https://www.evpolitics.org/-----------------------------------------Go to https://www.evpolitics.org/ and use code ELECTRICELENA at checkout for 12% discount on fine merch!_______________________________This episode is sponsored by DriveItAway. If you’re a franchise dealer, you can now launch a profitable (and scalable) micro-lease to own program with zero upfront costs, to transform your unsold inventory into monthly revenue, effortlessly. And if you want to support DriveItAway’s mission directly, check out their stock on the OTC markets, "DWAY." Learn more at driveitway.com/dealers_______________________________Connect with Elena:https://evs4everyone.com/https://www.linkedin.com/in/elenaciccotelli/Let's talk on X:https://twitter.com/EVs_forEveryoneAre you connected with the show on LinkedIn? https://www.linkedin.com/company/the-evs-for-everyone-podcast/________________________Connect with Mike Murphy on LinkedIn: https://www.linkedin.com/in/michaelemurphyConnect with Mike Murphy on X: https://x.com/evpoliticsusaListen and Subscribe to the Hacks On Tap Podcast: https://www.hacksontap.com/