Episode 14: Nick Shelton, founder of Broadsheet, on what it takes to build an empire; trusting your gut, adhering to cost discipline and believing in yourself

At just 24, Nick Shelton saw a gap in the market for quality recommendations when it came to enjoying the best a city had to offer. Using nothing but initiative he set off to close this gap. Ten years later he has not only succeeded, but created an empire with Broadsheet, a company that incorporates online and print publications, books, restaurants, cafes, collaborations and so much more. In this interview, he discusses how exactly he built Broadsheet, why he has never sought out investment and what he thinks makes for a strong leader. Topics discussed in this episode: Introducing Nick SheltonWhat is Broadsheet? [5:32]How did the company's online publication come about at a time when print publication was still the popular choice? [6:50]Did Nick have a hospitality background? [8:08]On how the concept of Broadsheet start to develop prior to starting the business [8:46]On Contacting People Who Could Really Help Their Business [10:53]On selling the idea of "Broadsheet" [12:20]Who else is involved in Broadsheet? [14:07]On the process of deciding what to do [16:28]On things that haven't gone to plan for Broadsheet [19:09]On getting energy from other people or from yourself [21:15]On the people Nick reaches out to. [22:58]On the books and podcasts Nick recommends [24:40]On his favorite quotes/mantras [26:05]On writing his business plans. [27:23]On Broadsheet's legacy [29:30]On keeping the public's love and trust for Broadsheet. [30:58]On his achievement [32:19]Conclusion [33:20]Resources mentioned in this episode:The Ride of a Lifetime: Lessons Learned from 15 Years as CEO [25:47]Shoe Dog: A Memoir by the Creator of NIKE by Phil Knight [25:37]For a full transcript of this episode please visit mydailybusinesscoach.com/podcast/14   Want to get your #smallbusiness sorted in 2026? Check out our 1:1 business coaching packages from a one-off session to 6-months of coaching.  Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA.  We also love Descript.  Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.