EPISODE 14: PROTECT THE ASSET

You are the asset. Your body. Your mind. Your energy. Everything you build depends on you functioning at a high level. Neglect the asset, and everything else crumbles.Greg McKeown calls it "protecting the asset." Sleep isn't laziness—it's performance enhancement. Exercise isn't vanity—it's cognitive optimization.Key topics:Greg McKeown on protecting the assetWhy your output is limited by your inputSleep, exercise, and nutrition as performance toolsToday's Practice: Do one thing to protect your asset. Go to bed earlier. Take a real lunch break. Move your body.Master the mind. Your life will follow.