Episode 14 – Romain Liot • Asterion | Inside Fashion’s Sustainability Shift

What does it really take to embed sustainability into fashion — not as a promise, but as an operating system?🎙️ In this episode of The Fashion Translator, Claire Lys sits down with Romain Liot, Co-Founder of Adore Me & Advisor at Asterion, to explore how sustainability in fashion actually works when it’s built through systems, data, and long-term decision-making — rather than announcements or surface-level claims.From scaling a DTC lingerie brand in the U.S. to now working at the intersection of fashion, technology, and sustainability infrastructure, Romain shares what most sustainability conversations overlook: governance, internal measurement, incentives, and execution.This conversation dives into:What real sustainability transformation in fashion looks likeHow systems and governance determine long-term environmental impactWhy sustainability must be measurable, operational, and accountableThe role of data, internal indexes, and AI in sustainability decision-makingWhy “green premium” models fail at scaleHow accelerators and first-customer support unlock sustainable innovationIf you’re interested in how fashion evolves through better systems, credible sustainability, and long-term thinking, this episode is for you.Guest👤 Romain Liot🔗 LinkedIn🔗 InstagramCompany🌐 Asterion 🔗 LinkedIn✨ Connect with Claire Lys to explore how AI, systems, and sustainability can elevate fashion businesses — or to be featured on The Fashion Translator.🎥 Intro video by Rana Unity This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit clairelysbastienwald.substack.com