Episode 143: Admit what your MSP CAN’T do, to win trust

Episode 143 includes: 00:00 The marketing power of admitting your limitations 08:00 Understand the Pros and Cons of using MSP jargon 17:36 A marketing expert explains why email marketing isn’t dead 39:44 A book recommendation to help you create better customer service Featured guest:   Thank you to Nate Freedman from Tech Pro Marketing for joining Paul to explain why email marketing for MSPs isn’t dead. Nate is the founder of Tech Pro Marketing, a marketing company specifically dedicated to serving the MSP community. He has been featured throughout the channel in publications such as Channel Marketer Report, Channel Executive Magazine and Channel Futures. He lives in Rhode Island with his wife and two young daughters. In his spare time, he loves watching wrestling (yes, he’s that guy) and his favourite wrestler is the Macho Man Randy Savage. Connect with Nate on LinkedIn: https://www.linkedin.com/in/natefreedman Show notes: Out every Tuesday on your favourite podcast platform Presented by Paul Green, an MSP marketing expert: https://www.linkedin.com/in/paul-green-msp-marketing/ http://mspmarketingedge.com/about/ Find out more about Paul Green’s MSP Marketing Edge: https://www.mspmarketingedge.com/ Thank you to Len Herstein, author of Be Vigilant!, for recommending the book I’ll Be Back by Shep Hyken: https://www.amazon.com/Ill-Be-Back-Shep-Hyken/dp/1640953019 https://www.linkedin.com/in/lenherstein Subscribe to Paul’s YouTube channel: https://www.youtube.com/mspmarketing Subscribe to this podcast using your favourite podcast provider: https://www.audible.co.uk/pd/Paul-Greens-MSP-Marketing-Podcast-Podcast/B08JK38L4V https://podcasts.apple.com/gb/podcast/paul-greens-msp-marketing-podcast/id1485101351 https://www.stitcher.com/podcast/paul-greens-msp-marketing-podcast https://podcasts.google.com/feed/aHR0cHM6Ly93d3cucGF1bGdyZWVuc21zcG1hcmtldGluZy5jb20vZmVlZC9wb2RjYXN0?sa https://music.amazon.co.uk/podcasts/b03a9638-adf4-4491-93f1-569183e079d7/Paul-Greens-MSP-Marke...