Episode 149: How AEC Firms Win Online with Daniela Furtado

from AEC Marketeer · host Keelin Cox

In this episode I'm joined by digital marketing consultant Daniela Furtado, founder of Findable Digital Marketing, to discuss how AEC firms can get discovered online. We cover the shift from traditional SEO to "GEO" (generative engine optimization) for AI tools like ChatGPT and Claude. We also chat about cross-border marketing strategy, budget prioritization, and go off a slight little tangent about MySpace's potential relaunch and whether AEC firms have any place on it. About Daniela Daniela Furtado — Digital marketing consultant, speaker, and writer specializing in architecture, engineering, and construction (AEC). Founder of Findable Digital Marketing, based in Toronto, Canada. Publishes a biweekly email newsletter on digital marketing for the AEC industry. Where to Find Daniela: Agency: Findable Digital Marketing (website and social channels) Newsletter: Biweekly, ~300 words, published every other Thursday LinkedIn: https://www.linkedin.com/in/daniela-pimentel-furtado/

Episode metadata supplied by the publisher feed · Published Aug 26, 2026

Embed this episode

Attribution link and audio player

NOW PLAYING

Episode 149: How AEC Firms Win Online with Daniela Furtado

0:00 36:51

1×

No transcript for this episode yet

We transcribe on demand. Request one and we'll notify you when it's ready — usually under 10 minutes.

Share this episode

Similar Episodes

No similar episodes found.

Similar Podcasts

AEC Marketing for Principals Katie Cash and Judy Sparks AEC Marketing for Principals is the go-to podcast for leaders in the commercial real estate, architecture, engineering, and construction industries who are passionate about advancing their firms through strategic marketing. Brought to you by Smartegies, the leading growth consulting firm for the built environment, this podcast dives deep into the unique challenges and opportunities faced by principals and senior leaders. The Future. Built Smarter. IMEG Corp. Engineers and designers from IMEG, a top 5 U.S. engineering firm, discuss innovative and trend-setting building and infrastructure design with architects, owners, and others in the AEC industry. Topics touch on all market sectors, engineering disciplines, and related services. Mass Timber Construction Podcast Paul Kremer Mass Timber Construction is sweeping the planet. In a world first, the podcast brings to you the latest mass timber construction news from around the globe each week. Special guest episodes with members of the global AEC community are frequently. Sit back, relax and enjoy some refreshing content. AutoCAD Podcast Autodesk Join our hosts Marcus O’Brien, Dania El Hassan, Prakriti Khanna, & Dan Whitcombe to hear everything you want to know about Autodesk AutoCAD. In each episode we hear from special guests including Autodesk staff and customers as they speak about their unique experiences from across the Architectural, Engineering, and Construction (AEC) industry. We’ll go behind the scenes to cover the latest updates from Autodesk, new tools and features you can leverage in your workflows and much more as we explore the exciting opportunities for the future of machine learning and insights for the CAD industry.

Frequently Asked Questions

How long is this episode of AEC Marketeer?

This episode is 36 minutes long.

When was this AEC Marketeer episode published?

This episode was published on August 26, 2026.

Can I download this AEC Marketeer episode?

Yes. Use the download control on the episode player to save the publisher-provided media file.

URL copied to clipboard!