Episode 149: Toys Gone Wild (part one), with Jess!

Our friend and fellow Delia*s fangirl, Jess Todd (@jesinspace), is back to talk about the toy crazes of the 80s and 90s.  This is part one of two. In this episode, we will specifically dig into the ways children of the 80s and 90s were set up to be perfect consumers as adults via a mixture of lots of advertising and cartoons that were really just longform commercials!  Yes, it turns out that about 40 cartoons were created in the 80s solely to sell toys! Get ready for a 50/50 blend of nostalgia and fury as we explain the deregulation of advertising during children's programming in the 1980s, while also reminiscing about the shows and toys that came and went in the blink of an eye. Also: audio essays from Patricia of The World's Corner and Rachel of Cute Little Ruin.Go follow everyone on IG!Jess: @jesinspacePatricia: @shoptheworldscornerRachel: @cutelittleruinRead this: "When Reagan Met Optimus Prime," Animation World Network."20 Amazing Cartoons Created To Simply Sell Toys," Game Spot.Have questions/comments/cute animal photos? Reach out via email:  [email protected] the transcript at clotheshorsepodcast.comWant to support Amanda's work on Clotheshorse? Learn more at patreon.com/clotheshorsepodcastClotheshorse is brought to you with support from the following sustainable small businesses:Selina Sanders, a social impact brand that specializes in up-cycled clothing, using only reclaimed, vintage or thrifted materials: from tea towels, linens, blankets and quilts.  Sustainably crafted in Los Angeles, each piece is designed to last in one's closet for generations to come.  Maximum Style; Minimal Carbon Footprint.Salt Hats:  purveyors of truly sustainable hats. Hand blocked, sewn and embellished in Detroit, Michigan.Republica Unicornia Yarns: Hand-Dyed Yarn and notions for the color-obsessed. Made with love and some swearing in fabulous Atlanta, Georgia by Head Yarn Wench Kathleen. Get ready for rainbows with a side of Giving A Damn! Republica Unicornia is all about making your own magic using small-batch, responsibly sourced, hand-dyed yarns and thoughtfully made notions. Slow fashion all the way down and discover the joy of creating your very own beautiful hand knit, crocheted, or woven pieces. Find us on Instagram @republica_unicornia_yarns and at www.republicaunicornia.com.Cute Little Ruin is an online shop dedicated to providing quality vintage and secondhand clothing, vinyl, and home items in a wide range of styles and price points.  If it’s ethical and legal, we try to find a new home for it!  Vintage style with progressive values.  Find us on Instagram at @CuteLittleRuin.Thumbprint is Detroit's only fair trade marketplace, located in the historic Eastern Market.  Our small business specializes in products handmade by empowered women in South Africa making a living wage creating things they love like hand painted candles and ceramics! We also carry a curated assortment of  sustainable/natural locally made goods. Thumbprint is a great gift destination for both the special people in your life and for yourself! Browse our online store at thumbprintdetroit.com and find us on instagram @thumbprintdetroit.Gentle Vibes:  We are purveyors of polyester and psychedelic relics! We encourage experimentation and play not only in your wardrobe, but in your home, too. We have thousands of killer vintage pieces ready for their next adventure! Picnicwear:  a slow fashion brand, ethically made by hand from vintage and deadstock materials - most notably, vintage towels! Founder, Dani, has worked in the industry as a fashion designer for over 10 years, but started Picnicwear in response to her dissatisfaction with the industry's shortcomings. Picnicwear recently moved to rural North Carolina where all their clothing and accessories are now designed and cut, but the majority of their sewing is done by skilled garment workers in NYC. Their customers take comfort in knowing that all their sewists are paid well above NYC minimum wage. Picnicwear offers minimal waste and maximum authenticity: Future Vintage over future garbage.Shift Clothing, out of beautiful Astoria, Oregon, with a focus on natural fibers, simple hardworking designs, and putting fat people first.  Discover more at shiftwheeler.com​High Energy Vintage is a fun and funky vintage shop located in Somerville, MA, just a few minutes away from downtown Boston. They offer a highly curated selection of bright and colorful clothing and accessories from the 1940s-1990s for people of all genders. Husband-and-wife duo Wiley & Jessamy handpick each piece for quality and style, with a focus on pieces that transcend trends and will find a home in your closet for many years to come! In addition to clothing, the shop also features a large selection of vintage vinyl and old school video games. Find them on instagram @ highenergyvintage, online at highenergyvintage.com, and at markets in and around Boston.Blank Cass, or Blanket Coats by Cass, is focused on restoring, renewing, and reviving the history held within vintage and heirloom textiles. By embodying and transferring the love, craft, and energy that is original to each vintage textile into a new garment, I hope we can reteach ourselves to care for and mend what we have and make it last. Blank Cass lives on Instagram @blank_cass and a website will be launched soon at blankcass.com.St. Evens is an NYC-based vintage shop that is dedicated to bringing you those special pieces you’ll reach for again and again. More than just a store, St. Evens is dedicated to sharing the stories and history behind the garments. 10% of all sales are donated to a different charitable organization each month.  New vintage is released every Thursday at