Episode 152: Instagram Marketing For Business

In this special podcast, I talk about a couple key features that any size business should be aware of from an Instagram Content Marketing standpoint. The audio is taken from my (every Monday at 9 a.m. ET) Instagram Live Q and A and my (every Monday at 9:15 a.m. ET) Facebook Live Q and A. One business owner asks if his mindset should be different when running Facebook Ads vs. Instagram Ads. Another asks about an IGTV feature, and I break down the importance of posting 1:00+ minute long videos now on Instagram via IGTV. The proof is in the data that those types of posts are working better than regular Instagram posts, leading me to believe that IGTV will be HUGE.