Episode 152: Marketing and branding will be key to natural diamond industry, ft. Paul Zimnisky

This episode features independent diamond analyst and consultant Paul Zimnisky, who presented at The Northern Miner’s annual Diamonds in Canada Symposium at the TMX Broadcast Centre, Toronto, on June 20, 2019. Paul goes in-depth on the supply and demand fundamentals of the diamond industry and why he believes that successful marketing and branding will be crucial for the natural diamond industry. Paul also mentions that he sees healthy diamond demand extending until 2025. All this and the latest news on social media and the website with online editor Adrian Pocobelli. Music Credits: “Rattlesnake Railroad”, “Big Western Sky”, “Western Adventure” and “Battle on the Western Frontier” by Brett Van Donsel (www.incompetech.com). Licensed under Creative Commons: By Attribution 4.0 License creativecommons.org/licenses/by/4.0/