EPISODE · Feb 7, 2024 · 18 MIN
Episode 154: How can you deliver the right message to the right audience?
from The Smart Communications Podcast · host Big Duck
What is most important, the message, the channel, or the mindset of the audience you are trying to reach? Farra Trompeter, co-director, and Ryan Gerhardt, copy director, discuss how we think about segmentation and messaging, the differences between organizational and persuasive messaging, and more.
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Episode 154: How can you deliver the right message to the right audience?
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