EPISODE · Nov 28, 2025 · 16 MIN
Episode 156 | What Are The 5 Phases To Launch Your FIRST Assisted Living Business
from The Assisted Living Investing Podcast · host Brandon Gustafson
Summary In this conversation, Brandon Gustafson outlines the five essential phases for launching an assisted living business using the Focus Framework. He emphasizes the importance of building a strong foundation, selecting the right property, securing funding, understanding regulations, and executing a strategic launch. Throughout the discussion, he provides insights and personal anecdotes to guide first-time entrepreneurs in navigating the complexities of starting their own assisted living facilities. Chapters 00:00 Introduction to Assisted Living Business Launch 01:01 The Focus Framework Explained 01:50 Building a Strong Foundation 04:46 Optimal Property Selection 07:28 Capital and Funding Strategies 11:04 Understanding Rules and Regulations 13:30 Strategic Launch and Operations 15:10 Recap and Invitation to Roadmap Challenge Struggling to launch your assisted living business? Get clarity in 5 days → roadmapchallenge.com The Assisted Living Roadmap Challenge is a live 5-day experience designed to help you: ✅ Get clarity on your assisted living business model ✅ Understand the numbers, licensing, and funding process ✅ Build your personalized roadmap to launch Whether you’re starting from scratch or ready to scale, this challenge gives you the tools and support to move forward confidently. FREE Resources: Business Plan Checklist: https://urlgeni.us/alibpc Calculator: https://urlgeni.us/alicalc Lease Agreement Template: https://urlgeni.us/alila ProfitPath Analysis Tool: https://urlgeni.us/aliprofitpath Grant Writing Template: https://urlgeni.us/aligrant Need help with your payroll? Get Gusto: https://gusto.com/i/brandon9590 Visit us at https://urlgeni.us/alihome to learn more! Please follow Assisted Living Investing on other social media: Facebook: https://urlgeni.us/facebook/alifbgroup LinkedIn: https://urlgeni.us/linkedin/alili Twitter: https://urlgeni.us/twitter/alix Instagram: https://urlgeni.us/instagram/aliig Make sure you like, comment, and subscribe to Assisted Living Investing! Comments are especially valuable as they will help better inform the content that is helpful to you as an investor and as somebody looking to get into real estate investing through residential assisted living. And connect with Brandon on LinkedIn: https://urlgeni.us/linkedin/bgli Learn more about Brandon’s facilities at: http://www.beewellassistedliving.com/
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Episode 156 | What Are The 5 Phases To Launch Your FIRST Assisted Living Business
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