Episode 157 Kate Holby, co-founder of Ajiri Tea

My guest today is Kate Holby. Kate, together with her sister, Sara, and the appreciated support of their parents, started a small business 12 years ago, called Ajiri Tea Company. The Swahili translation of the word "Ajiri" means 'to employ' and that is exactly what the Holby sisters have done. Ajiri sources tea from small-scale farms in Western Kenya and employs 60 women in the Kenyan region to hand make all the packaging, using dried bark from banana trees. Ajiri asked the tea farmers and women where the profits should go, and they all agreed they wanted profits to be invested in education for the orphans in their community.  100% of profits goes directly to Orphan Education. Ajiri then hired two exceptional Kenyan social workers, who identify vulnerable orphans, providing the concrete financial support of school fees and living supplies, while also providing the emotional and psychological support to address their difficult living situations.   Ajiri cares about the quality of their relationships, from their empowering relationship to the farmers and women making packages, to their social workers and Ajiri scholars, to their phenomenal, loyal customer base who believe in the mission of this truly Kenyan company. And to think that the simple act of sipping a cup of Kenyan tea could have such a positive ripple effect on the lives of so many! Check out the show notes for links to the Ajiri Tea website and their Instagram & Twitter accounts. Explore ways you can help support the inspiring work for this great company. Enjoy the podcast! Links: ajiritea.com IG: @ajiritea Twitter: @AjiriTea