Episode 16: Are You Even PMFing rn? Product Market Fit or Product Market Force?

Sorry to catch you offguard but…are you even PMFing rn?This week Zaynab and Hafsa break down the buzzword we’re all guilty of throwing around: Product Market Fit.What actually is PMF?How do you know when you’ve hit it or when you’re miles off?And what can we learn from the brands that nailed it and the ones that definitely didn’t?On the podcast, the team even try to invent a competitor to ice-cream trucks live on the call and debate whether it would ever find PMF 🤣------All SSU Links: https://linktr.ee/selfstartupPodcast References:Find Product Market Fit Video, that Zaynab referenced: https://youtu.be/rgaP-tMkJaw?si=80wcqbi8PEyvsXGt Paul Graham’s How to Do Great Work Essay: https://paulgraham.com/greatwork.html