Episode 16: Daily Democracy with Sara Gifford

How citizens of a democracy choose to exercise their right to vote has a significant impact on their country. That is why it is so important for voters to be informed about the views of potential candidates and the policies that affect their nation and, potentially, the world. Enter, ActiVote… In this episode, Lorraine talks with Sara Gifford, advocate of informed voting and Co-Founder of ActiVote. Sara is a dynamic, dedicated executive offering 15 years of experience in sales, consulting, software development, project management, implementation, leadership and coaching. She and her team of technology experts use their skills to enhance voter knowledge and encourage citizens to exercise their right to vote. ActiVote is a nonpartisan app that changes the way U.S. citizens engage with their federal, state, and local governments by offering facts about current issues and matching individuals to candidates whose policy positions align with their views. In this episode, Sara discusses how she and her co-founders came up with the idea for ActiVote and developed the software. She talks about what inspired her to create the app and the valuable information she's learned from the data provided by app users. She also shares the experiences she's had and feedback she's received since launching the app. Finally, Sara explains what being an entrepreneur has been like thus far, how she and her co-founders manage the business, and why they chose to have ActiVote B-Corp certified.   Links Mentioned: LinkedIn: Sara Gifford ActiVote Facebook: ActiVote US Download the ActiVote App here: http://www.activote.com/prosper Get full access to Lorraine Schuchart at lorraineschuchart.substack.com/subscribe