Episode 16 | Steve Robinson, Retired CMO Chick-fil-A

On this Episode of Millennium Live, we get the inside scoop from Steve Robinson, retired Chief Marketing Officer of Chick-fil-A and author of Covert Cows and Chick-fil-A: How Faith, Cows, and Chicken Built an Iconic Brand. As the first marketer for the restaurant chain, Steve chats with us about how he built the chain's brand from the ground up, advice for future marketers, and of course, the 35 years of marketing the famous chicken sandwich. #MillenniumLive | Digital Diary | The Millennium AllianceHosted on Ausha. See ausha.co/privacy-policy for more information.