Episode 163: Industry Tea with Partner Studio Scale - Overlooked Lead Generation Ideas

What We Cover In This Episode: The opportunity that exists by following up on leads that are coming into your studio with a process or automation or special offer [4:00] How you can provide incentives to current members for referring their friends to your studio [6:27] Ways to use an on-going referral program with free guest passes [7:15] Why leveraging your current database is something that can't be stressed enough [9:11] Using effective offers to reach out and convert inactive clients back into the studio [11:24] Tim and Jen's thoughts on having a win-back campaign and the need to be sharing this information with your teachers [16:41] Quotes:  "Referrals are about the lowest cost, highest chance of conversion leads out there and so many studio owners that we work with don't take advantage of that." [Jen, 5:16] "What I think a lot of studios right now are missing is leveraging their current database. What I mean by that is you have all of these contacts you've made over the years, [people] that used to attend the studio, are currently attending, etc. There are so many different ways we can leverage that contact information." [Tim, 9:52] "Absolutely almost every studio's lowest hanging fruit is mining that database of folks." [Jen, 12:59] LINKS:   Get $500 OFF any coaching programs from Studio Scale!  Join Tim & Jen's Facebook Group, Scale Your Studio  fitDEGREE's Business Portal https://calendly.com/fitdegree/support  [email protected] https://www.instagram.com/fitdegree/ ​​https://www.instagram.com/fitspot_guru/  https://www.fitdegree.com/blog  https://www.youtube.com/channel/UChJ5rK6zWPXjbxtUQx3ys9Q