Episode 165: Stella Kim - Founder & CXO, Mixlab

At home, my family has a Cavapoo, who basically rules the roost. She has a big personality in a small frame and when she is sick, we definitely want to give her the best care possible. In the world where personalized medicine is becoming very real for humans, why shouldn’t the same apply for pets? Enter Mixlab, the first-ever modern compounding pharmacy for animals. Mixlab customizes medication ingredients, strengths, forms, and flavors, specifically for your pet. The company announced $8.5M in funding last year and in addition to providing this very meaningful service, they also have a knack at wowing their customers, which we talk about in detail. In this episode of our podcast, we cover: * Stella’s background as a Designer and how that shaped her experience as an entrepreneur. * What led her down the path of starting Mixlab and how she met her co-founders. * The details on Mixlab and how their business model works. * Advice for founders on hiring a designer. * How a startup should think about branding and packaging. * And so much more. If you like the show, please remember to subscribe and review us on iTunes, Soundcloud, Spotify, Stitcher, or Google Play.