Episode 166: How to Manage Your Marketing Like a Pro

Mastering Marketing Strategies for Therapists with Avivit Fisher In this episode of Therapy for Your Money, host Julie Herres dives into marketing strategies with Avivit Fisher, founder of Redd Strategy. They discuss practical steps for attracting clients and transitioning from insurance to private pay. Avivit shares insights on setting up and scaling a practice, emphasizing the importance of local marketing, crafting a brand strategy, and organizing marketing tasks using project management tools like Basecamp. As Julie notes, 'When everything is a priority, nothing is a priority.' Tune in for actionable tips to boost your practice’s visibility and profitability. Show Highlights 00:00 Welcome to Therapy for Your Money 00:49 Today's Topic: Marketing Strategies 00:59 Meet Our Guest: Avivit Fisher 02:10 Marketing for New Practices 04:11 Scaling Your Practice: Marketing Tips 06:38 Local Marketing for New Locations 07:53 Setting Marketing Goals 09:41 Project Management in Marketing 14:45 DIY vs. Professional Help in Marketing 18:22 Free Marketing Resources for Therapists 19:35 Conclusion and Final Thoughts Links and Resources Redd Strategy Marketing Guide and Services - https://www.reddstrategy.com/ Money for Therapists Practice Startup - https://www.greenoakaccounting.com/startup GreenOak Accounting - www.GreenOakAccounting.com Therapy For Your Money Podcast - www.TherapyForYourMoney.com Profit First for Therapists - www.ProfitFirstForTherapists.com Profit First Academy - www.ProfitFirstForTherapists.com/Academy Podcast Production and Show Notes by Course Creation Studio