Episode 169 - Jingle All the Way to the Bank

Who was the 30th president of the United States? What's the capital of Idaho? Where does your daughter go to school? Obviously you don't know the answers to any of these questions, and yet you definitely know that nothing freshens your breath like the power of Big Red. That's because our world's greatest scientists aren't working on global warming or curing cancer; they're creating jingles that are scientifically formulated to stick inside a human brain for twice the half life of selenium-82. That's a radioactive atom with a really long half life, by the way. You'd know that if the First National Bank jingle wasn't taking up space in your head.