Episode 17 | Editorializing E-Commerce with Nancy Soriano, Head of Perigold's Editorial and Partnerships

In this episode, we speak with Nancy Soriano, a seasoned editorial leader and brand strategist whose career has spanned media, design, and retail.We talk about her early days as a stylist, her decade-long run as Editor-in-Chief at Country Living, and how she has navigated major roles at brands like One Kings Lane, West Elm, and now Perigold. Nancy shares what it has been like to shift from storytelling in magazines to crafting editorial content within retail, and how she continues to lead with creativity, even in data-driven environments.We also touch on her jewelry-making book, her approach to managing creative teams, and why she believes original content, though costly, is still worth the investment.Visit www.alifecreativepod.com  to see more of Nancy's work.Follow us @alifecreative on Instagram.For 10% off your next order at www.RowentaUSA.com use ALIFECREATIVE at checkout.