EPISODE · Jan 20, 2026 · 49 MIN
Episode 17 – The Strength Report: Why coaching shouldn’t be a perk
from Coaching Conversations with the AoEC
In this episode, we sit down with Sam Heighway, founder of Be Business Fit and author of The Strength Report 2025, to unpack what 170 UK leaders and professionals told her about coaching in their organisations. The findings reveal a clear appetite for coaching, but also persistent barriers that keep it out of reach for many.We discuss: Why coaching is a necessity for confident leadership, not a luxury for the fewThe gap between perception and reality: “coaching is for anyone” vs who actually gets itThe hidden costs of not coaching and how to make the ROI casePractical steps to normalise coaching access across all levelsWhether you’re a senior leader, HR decision-maker or simply curious about how coaching strengthens culture and performance, this conversation offers insight, evidence and actionable ideas.You can link with the speakers here: Karen Smart, faculty, the AoEC – hostSam Heighway, director and founder Be Business Fit - guest panellist You can also connect with Sam via Instagram or Facebook.
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In this episode, we sit down with Sam Heighway, founder of Be Business Fit and author of The Strength Report 2025, to unpack what 170 UK leaders and professionals told her about coaching in their organisations. The findings reveal a clear appetite for coaching, but also persistent barriers that keep it out of reach for many. We discuss: Why coaching is a necessity for confident leadership, not a luxury for the fewThe gap between perception and reality: “coaching is for anyone” vs who ac...
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Episode 17 – The Strength Report: Why coaching shouldn’t be a perk
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