Episode #170: Michael McFarland

🎙️ Building a Significant Athletic Department | Dr. Michael McFarland On this episode of the Significant Coaching Podcast, Matt Rogers sits down with Dr. Michael McFarland, Athletic Director at Commonwealth University-Bloomsburg, for a powerful conversation on leadership, culture, and what it really takes to build a thriving athletic department. Dr. McFarland shares the philosophy that drives Bloomsburg’s success—Recruit. Retain. Graduate.—and breaks down how that mindset shows up every day through relationships, accountability, and a relentless focus on the student-athlete experience. From developing coaches to improving retention and academic success, this episode is a masterclass in building something that lasts—something that goes beyond wins and losses. If you’re a coach, athletic director, or leader looking to create a stronger culture and more meaningful impact, this conversation delivers real, practical perspective you can apply immediately. 🎧 Listen at coachmattrogers.com/podcast 🎥 Watch at youtube.com/@CoachMattRogers And don’t miss Part II, where we take this conversation into the recruiting landscape and what it means for today’s student-athletes and families. Send us Fan Mail Significant Recruiting: The Playbook for Prospective College Athletes Don't rely on mere chance. Be significant with your future. The easy 12-step book to owning your college recruitment. Get your copy here at Amazon.com Also, check out the companion workbooks The Baseball, Basketball, Soccer, Softball and Volleyball Recruit's Journals at coachmattrogers.com or amazon.com. Support the show 📰 Join my Recruiting and Coaching Community and get my FREE Weekly Newsletter at coachmattrogers.com 📆 Need help with your children's college recruiting needs? Schedule your FREE Discovery Call to discuss working together: Schedule FREE Recruiting Session 🎤 Does your school or organization need help with Recruiting Realities and College Athletics Education? Schedule your FREE Discovery Call to discuss bringing Coach Matt to speak: Schedule FREE Speaker Discovery Call 📚 Do you want to handle your college recruiting on your own but would like a plan to follow? Click HERE to get your copy of the Significant Recruiting Playbook and your Sport Specific Recruit's Journal for baseball, basketball, soccer, softball and volleyball. 📺 Do you wish their was an inexpensive, simple step-by-step recruiting class series you could follow? Click HERE to get full access to the Significant Recruiting Launchpad.