[Episode 178] How to grow your TikTok following from 0 to nearly 1 million followers? We chat to #skintoker Dr Vanita Rattan

How do you go from 0 to nearly 1 million followers on TikTok in just two years? Well, the good news is that you don’t have to be busting out the dance moves or doing a challenge to get eyeballs on your videos. In fact, when Dr Vanita Rattan (aka Dr V to her TikTok fans) started, she felt exactly like you probably do right now, with statements like ‘I’m too old’, ‘I’m not pretty enough’, ‘Will anyone want to hear what I’ve got to say?’ playing on Dr V’s mind. But with a carefully mapped out strategy and a few drop-the-mic truth bombs, Dr V set herself on the path to becoming a social media superstar with a global skincare brand to her name. Here’s why you need to tune in Discover the secrets behind Dv V’s brilliant ‘buy this, not that’ videos and how you can create a content strategy that will enable you to post regularly without the overwhelm. Get advice on hashtags, winning titles and writing your bio, and hear which analytics you should pay attention to find out what’s working and what’s not. Here’s what to listen out for: [02:17] Get analytical about what makes a successful video. [05:40] Advice for hashtags, titles and your bio. [10:12] Think of TikTok as part of your funnel. [14:00] Does this sound familiar? [16:04] Dr V explains how she creates her ‘buy this, not that’ videos and the power of reaction videos. [24:49] Strategies for growth and engagement. [29:16] Following big goals and dreams. [35:19] What analytics should you be looking at? To rocket on TikTok, press play now. ▶️▶️▶️ Love our podcast? Leave a review and get hold of our Quick Start Podcast Guide. For links and resources mentioned in this episode, please visit TechPixies.com. Want to transform your life? 💪 Discover how to leverage social media with our 21 Day Social Media Confidence Challenge. 🚀 Take your social media to the next level by watching our Social Media Masterclass. 🌈 Enjoy a super quick shift in your mindset with our 12 Day Design Your Dream Life Challenge. Follow us on social media @techpixies and ping us a DM or drop us a line at [email protected] Thanks for listening!