EPISODE · May 2, 2025 · 26 MIN
Episode 18 Baking Big Dreams: The Cookie Empire That Became Delta Airlines Favorite
from Creative Business Mindset™ · host Joké Durojaiye
Baking Big Dreams: The Cookie Empire That Became a Delta Airlines FavoriteWhat do farm-to-table culinary roots, a love story in Bogotá, and a cookie served on Delta Airlines all have in common? They’re all part of Brooke Perez’s journey as the co-founder of Seattle-based Bell’s Cookies. In this episode, Brooke shares how she went from studying at the Culinary Institute of America to launching a bakery in Colombia, and eventually building a cookie brand that’s now enjoyed by thousands of airline passengers mid-flight.We discuss the real-life hustle behind turning a homegrown dream into a cookie business featured on Delta Airlines, growing a team, navigating setbacks, and staying true to your vision, even when it feels impossible. Whether you’re a foodie, a founder, or flying soon, this episode is a masterclass in turning your passion into a brand with staying power.In this episode, you’ll learn:How Bell’s Cookies got on Delta Airlines flightsThe journey from culinary school to global cookie successWhat it takes to scale a product-based businessLessons in entrepreneurship, growth, and resilienceThis episode is perfect for:Aspiring entrepreneursSmall business ownersFood lovers and cookie enthusiastsAnyone ready to build a brand that rises above the noiseHungry for inspiration (and maybe a cookie)? Tune in now and visit www.bellscookies.com to get a taste of the story for yourself.
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Episode 18 Baking Big Dreams: The Cookie Empire That Became Delta Airlines Favorite
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