Episode 18: Community, Culture and Catering Growth with Kevin Reading, VP of Sales at Luna Grill

In this episode of Restaurant Catering Smarts, Michael Attias welcomes Kevin Reading, VP of Sales and Community Engagement at Luna Grill. Kevin shares his journey from hotel catering to leading national catering at Qdoba, and now helping Luna Grill scale its off-premise and catering programs. He dives into the advantages of working in a nimble, entrepreneurial organization, where testing ideas and pivoting quickly drives results. You'll learn how Kevin focuses on: Community engagement as a sales driver Building catering programs with flexibility and speed The importance of removing friction for customers Aligning purpose-driven leadership with profitable growth Michael and Kevin also explore how technology, relationships, and culture play a role in scaling catering in the fast casual space. This episode is full of practical insights for operators who want to grow catering without drowning in red tape. Restaurant Catering Smarts is sponsored by CaterZen Catering Software—the system restaurants trust to save time, stay organized, and increase sales.