Episode #189: WARRANTY CLAIMS ARE OPPORTUNITIES IN DISGUISE

How often do we recognize the golden opportunities tucked inside of negative events? Probably not as much as we should. Turning lemons into lemonade is an overused cliché, that is undercapitalized in real life. Processing a warranty claim presents a viable opportunity to embrace this cliché, and deliver a customer-centric experience. Consumers understand that problems may arise, and all they really want is professional and expeditious issue resolution. It is at this intersection that many companies fail miserably. This episode is an opportunity to start winning glowing reviews, that stem from handling negative situations in positive ways. Invest the next four minutes hearing a couple of stories, and a few ideas about turning lemons into lemonade. Support the show