Episode 19: Craighton Berman

Craig is in the middle of a pretty formidable transition with his work. He’s combining most of it under a new brand which he is calling Manual as well as launching a new product called the Manual Coffeemaker or MCM. If you haven’t seen it before, it’s this beautiful glass terrarium-like, pour over coffee maker, that is more of a kitchen appliance than a tool. The MCM is in the middle of it’s Kickstarter funding right now, which is scheduled to end this Friday, April 18th. As of this recording it’s not yet fully funded, but it’s inching closer and closer. So I thought it would be the perfect time to talk to Craig about what this experience is like. What goes on in the head of a designer who puts their passion project out their for public approval?