EPISODE · May 9, 2019 · 36 MIN
Episode 19: Melissa Russom: Building a Compelling Brand Strategy
from Nonprofit Vision With Gregory Nielsen · host Gregory Nielsen
What does your brand represent to the community? Looking to define or evolve your brand strategy? Melissa Russom is a questioner, storysharer and strategic thinker obsessed with clarifying messaging for maximum (and purposeful) impact. Melissa shares tools for better understanding your organization's brand, strategies to clarify your messaging, and tips to activate social media ambassadors.
What this episode covers
What does your brand represent to the community? Looking to define or evolve your brand strategy? Melissa Russom is a questioner, storysharer and strategic thinker obsessed with clarifying messaging for maximum (and purposeful) impact. Melissa shares tools for better understanding your organization's brand, strategies to clarify your messaging, and tips to activate social media ambassadors.
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Episode 19: Melissa Russom: Building a Compelling Brand Strategy
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