Episode 199: Laver Cup (With Reem Abulleil)

As she returns from covering the inaugural Laver Cup, NCR's Middle East correspondant Reem Abulleil chats with Ben about the new competition, which proved to be stunningly successful and compelling despite being an exhibition made out of thin air by Roger Federer's marketing team. What did Laver Cup get so right in its first try? Why were players so invested in it? And how can the stale and neglected Davis Cup learn from it to adapt for this changing tennis landscape? Reem is the hero of our times. As always, thanks for liking us on Facebook (leave comments on the episode thread! Engage with other listeners!), following us on Twitter (discuss this episode with hashtag #NCR199!), and subscribing/reviewing on iTunes on iTunes or whatever your podcasting app/platform of choice may be!