Episode 2 - Jacob Zander, Footsouls

Jacob Zander is the 22-year-old Santa Barbara entrepreneur responsible for Footsouls, a recently viral insole for Converse that emphasizes the beauties of life when you aren't pre-occupied by uncomfortable shoes. After a viral TikTok and a recent boom in sales, the young creator personalizes each order with a unique touch, and partners the product with a branding and energy of contagious spirit and grace that attracts visitors and new friends of all backgrounds. In the episode, Jacob tells the stories that brought him to where he is today, from a spontaneous trip to New York to meet Teen Vogue to learning and working with growth while remaining true to your origin. This story is one you can't miss. To connect with Jacob and Footsouls, you can follow them at @jacobzander_ and @footsouls_. You can order a pair for yourself and support the brand at footsouls.com. Continue supporting Groundbreaking by subscribing to the podcast and leaving a review. Want more from FRNDLY? Check out what we're up to by visiting us at frndlymedia.com and following @frndlymedia on all platforms. You can also follow Jake at @jacobwittenberg. Know somebody we should interview or have a thought you'd like to share? Contact the show by emailing [email protected].